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A weekly newsletter exploring design’s interplay with product, business, and technology, and answering your questions about freelancing, career, and personal growth.
In addition to being an amazing Product Designer, Alex has a rare ability to intersect the design’s interplay with product, business and technology. His blog provides universal advice helpful to grow a business, advance a career (applicable even if you are not a designer), and amplify positive impact and leadership.
Things I wish designers would ask me during interviews
132: The best way to answer the "Do you have any questions for me?" question.

How to work with designers (a PMs guide)
Product designers spend a lot of time working closely with product managers. Both roles are highly critical parts of the product development process. Yet many PMs need help understanding designers and efficiently working with them.

Introducing Freelance Playbook
At the beginning of my freelancing career, I took any projects I could get – from simple logos to building fully-fledged websites. I worked 80 hours a week, mostly without weekends, to please my clients and deliver the best possible results.

Alex's blog and advices helped me to get my first job in UX field, and now helping to switch my understanding of all design field too. I'm pretty sure i will get more insights from Alex that will turn everything upside down, and I really appreciate that.
The insight Alex provided into the design industry - detailed steps on how to enter the field, how to present my work in a portfolio, a list of resources - was extremely valuable and helped me broaden my knowledge of digital design.
Alex is such a great mentor! I like how he challenged me when it came to improving my designs. He's always there to help and very knowledgeable of the industry, which allowed me to get a lot of insider info on what I was getting myself into.
Create slowly, Taste, Good design is intentional
151: Embracing the process to figure out the most elegant and sustainable solution, Examining taste more objectively, Why intention matters.

How behavioral science can boost your designs
150: People do not always behave logically. We say one thing and then do something else. We even go against our instincts.
Bad design managers, Write like you design, The future of design systems
149: The damage of bad design managers, Derivation of Dieter Rams’s principles to illustrate how writing is often the same as design, Unlocking design theming and logic with Figma Variables.
Types of clients to avoid
148: Be aware of the types of potential clients and learn how to avoid working with them.

How to sell design, No handoff, Unlocking creativity within design system constraints
147: Using storytelling to sell designs, How be a designer that developers love to work with, Design system as a set of constraints that guide the behavior and look&feel of the product.
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This will help me keep it a sustainable business and consistently write good content.