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Intersecting design’s interplay with product, business, and technology

  • Honest advice to grow a business and advance a career
  • Practical tips to help you amplify positive impact
  • Genuine experience directly from a mentor

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In addition to being an amazing Product Designer, Alex has a rare ability to intersect the design’s interplay with product, business and technology. His blog provides universal advice helpful to grow a business, advance a career (applicable even if you are not a designer), and amplify positive impact and leadership.

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Introducing Freelance Playbook

At the beginning of my freelancing career, I took any projects I could get – from simple logos to building fully-fledged websites. I worked 80 hours a week, mostly without weekends, to please my clients and deliver the best possible results.

Introducing Freelance Playbook
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Senior product designer interview questions (and how to answer them)

Finding the right people is extremely difficult. Not only is the market constrained, particularly for tech companies, but the unwritten rules for hiring are frequently incorrect.

Senior product designer interview questions (and how to answer them)
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How to know if you’re doing a great job as a product designer?

Three questions product designers can ask themselves to evaluate if they're doing a great job.

How to know if you’re doing a great job as a product designer?

Alex's blog and advices helped me to get my first job in UX field, and now helping to switch my understanding of all design field too. I'm pretty sure i will get more insights from Alex that will turn everything upside down, and I really appreciate that.

The insight Alex provided into the design industry - detailed steps on how to enter the field, how to present my work in a portfolio, a list of resources - was extremely valuable and helped me broaden my knowledge of digital design.

Michelle Terng

Designer

Alex is such a great mentor! I like how he challenged me when it came to improving my designs. He's always there to help and very knowledgeable of the industry, which allowed me to get a lot of insider info on what I was getting myself into.

Budoor Almulla

UX Designer

Recent posts

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How to craft the offer

Your offer is what you pitch to companies. Going to a prospective lead and saying, “I’ll design a landing page for you,” will not get you much business. You need to tell them what you’re going to do and why it will get results.

How to craft the offer
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Conducting a user research

We don’t have time to learn about our actual users and maximize the chances of success. We're assuming that we know what they want and then wonder why the product fails at a later stage.

Conducting a user research
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Hate sales conversations? This framework might work for you

Selling your services as a product designer is a skill that most creatives don’t want to develop and usually see as a cringe-worthy task.

Hate sales conversations? This framework might work for you
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No followers? No problems.

You don’t need a lot of followers to land your first client. Check out this step-by-step guide that helped me get clients without followers and grow my business to 6 figures.

No followers? No problems.
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How to leverage your existing experience to switch career to product design

Although switching careers is never easy, recognizing the areas where you have a head start can boost your confidence and how you present yourself when applying for your first design job.

How to leverage your existing experience to switch career to product design