Campfire #40: Ten ways to stand out during a product design interview
Product design interviews can be challenging. You've completed your portfolio. You applied for jobs. And finally! You've landed an interview! Congratulations 🎉
Oh, wait. Not that fast. You know that the hiring process is ultra-competitive, right? But there are specific actions you can take to stand out.
Here are ten ways to stand out in a hiring process
Accept rejection
You miss 100% of the shots you don't take. I've been rejected from more jobs than I landed. Stop fearing rejection and put yourself out there anyway.
Make your outreach targeted
Before applying to a company, find and chat with 1-2 employees. Ask for their insights on what it looks like to work for this company.
Polish your cover letter
A short, well-written, personalized cover letter is one of the best ways to get an interview. Remember to include specifics on why you're a fit for this role.
Do your research
Before an interview, spend an hour researching the company. Learn about recent news, the company's mission, and leadership.
Prepare for the "Tell me about yourself" question
Refrain from reciting your resume. Instead, provide a thoughtful overview of your past, present, and future. Keep it short. Focus on critical insights and decisions.
Prepare for the "Why us" question
Leverage your research to explain why did you apply to this company. Be specific about why they appeal to you.
Embrace the "I don't know" answer
It's okay not to know the answer to all questions. Instead, show the interviewer that you can figure that out — provide a plan to acquire that information.
Tell about real weaknesses
The majority of candidates pitch a generic weakness. Give a real weakness, but support the answer with your plan to address it.
Play to your strengths
Highlight what makes you unique. Taught yourself to code? Closed a significant prospect? If you have unique experiences or competitive advantages — use them.
Ask unique questions
Most interviewers end with a classic: "Do you have any questions for me?" This is a personality test. Don't use generic questions – they won't help.
If you're applying to a design position, ask design maturity evaluation questions or check other interview questions and how to answer them.